Count WHOSE Vote 2.0

ABSTRACT: Based on available exit polling from states that held primary elections, while Obama dominates the "Independent" voter, Hillary Clinton actually does slightly better among "Moderate" voters— and this is even more true in crucial swing states. The data suggests that a more comprehensive review of all such "electability" factors is required.

Data tables and an explanation of the methodology employed can be found here.

* * *

This study is based on exit polling data from primary states. With regard to Michigan, all "uncommitted" voters are treated as if they had voted for Barack Obama. "Swing states" consist of those states not identified as either "Safely Democratic" or "Safely Republican" as of 2/20/08 by Rasmussen Reports for which data is available (NH, AR, DE, FL, MI, MO, NJ, NM, WI, VA). 1 There is an appendix that includes information regarding states that held primaries but for which exit polling data is not available (WA, DC), and data from caucus states where exit polling data is available (IA, NV).

The media, and the Obama campaign, have endlessly hyped Barack Obama's appeal to "Independent" voters. A search of Google News at 8:00 AM EST on February 23 for "'Barack Obama', 'independent voters'" turns up 2490 hits for the last month, for "'Hillary Clinton', 'independent voters'" the number of hits is 1299. But almost no attention has been paid to the crucial "Moderate" voter demographic. A "'Barack Obama', 'moderate voters'" Google News search finds just 54 hits during the same month-long period, "'Hillary Clinton', 'moderate voters" also turns up 54 hits.

Yet exit polling data reveals that the "Moderate" demographic is much larger than "Independents". And there is no correlation between the voting patterns of "Independents" and "Moderates". And "Moderate" voter are the key constituency that will be crucial in swing states in November.

Independents and moderates

"Independent" itself is a meaningless term. It includes the entire ideological spectrum: people on the ends of the ideological spectrum who think the Democrats are too conservative or the Republicans too liberal, people who share some views with both parties but can identify with neither of them, and people whose views are consistent with a party, but just don't want to be "labeled." It also includes those who consider themselves "Moderates," people who think that the Democrat party is too liberal, and the GOP too conservative.

"Moderate," however, is meaningful, especially given the choices that those polled were given ("Very Liberal", "Somewhat Liberal", "Moderate", "Somewhat Conservative", and "Very Conservative"). And while there is doubtless some variation in how each individual defines a "Moderate" (the average Rhode Island "Moderate" is probably more liberal than the average "Moderate" from Utah), that variability is not truly significant—especially when the general election is winner-take-all in each state.

Moderates also make up a much larger part of the electorate than Independents, both in the Democratic primaries, and in the 2004 general election. In the primary states so far, Independents have made up 19.2% of the voters, while Moderates made up more than twice that (39.1%). In the 2004 general election, 26% of voters were Independents, while 45% identified themselves as Moderates.

Yet, ever since the Iowa caucuses, the media has been obsessed with Obama's success among "Independent" voters, and completely ignored the "Moderate" demographic.

The contrast between each candidate's "Independent" support, and their "Moderate" support, is striking. While Obama received 54.2% of the "Independents" in primary states, he received only 46.7% of the "Moderate" vote. But despite far less "Independent" support (36.2%) than Obama, Clinton managed to outpoll him (47.8%) by a small margin (1.1%) among moderates.

And while Obama maintains his strong advantage among Independents in crucial swing states, Clinton (with 49.2%) does even better relative to Obama (with 44.5%) among "Moderates" in the those states. In "safe states" Obama holds a slight lead over Clinton among "Moderates" (Obama 47.8%, Clinton 47.1%).

Skewed Perceptions due to post-Super Tuesday results

But even these numbers don't tell the true story of Clinton's superior appeal to moderates, because of a gross miscalculation by the Clinton campaign. It is clear that the Clinton camp was too focused on November, and ensuring that voter in key states knew who she was, and what she stood for, and depended upon momentum from convincing wins in those states to do well in the states that voted the next Saturday and Tuesday and from there to victory. The Obama campaign, recognizing that this left her vulnerable in "safe" Republican states, put much more effort into those states, and the states that followed Super Tuesday.

The contrast between what happened on Super Tuesday and what happened since then is staggering, and provides stark evidence that it was the campaign strategy, and not any better intrinsic appeal of Obama over Clinton, that has lead to Obama's recent string of stunning victories.

Total Popular Vote Margins

Super Tuesday: Clinton +1.5%

Post Super Tuesday—Obama +22.5% (with DC +23.5%)

Total Popular Vote Margins in Swing States

Super Tuesday: Clinton +9.1% (without Arkansas 2 +4.2%)

Post Super Tuesday—Obama +22.4%

All Moderate Voters Margins

Super Tuesday: Clinton +4.5%

Post Super Tuesday—Obama +24.4 %

Moderate Voters in Swing States Margins

Super Tuesday: Clinton +11.5% (without Arkansas +5.9%)

Post Super Tuesday—Obama +23.8%

Legend

Super Tuesday State: AL, AR, AZ, CA, CT, DE, GA, IL, MA, MO, NJ, NM, NY,OK, TN, UT

Post-Super Tuesday states: LA, MD,VA,WI

Super Tuesday Swing States: AR, DE, MO, NJ, NM

Post-Super Tuesday swing states: VA, WI

(Clinton did manage to do better in Wisconsin among moderates (Obama +17%) than she did in the three primary states in the week immediate after Super-Tuesday (Obama +28.3%), which suggests that her campaign is back on track, but still playing catch-up.)

Head to Head—Where Both Candidates Ran Credible Campaigns

The data shows that Clinton did far better in the more competitive states (where the popular vote margin was less than 15%, Obama did better in less competitive states (popular vote margin 15% and above) and that Obama's numbers are heavily influenced by "blowout states"--states where the popular vote margin was greater than 28%.

Moderate Vote Margins

More Competitive States—Clinton +9.5%

Less Competitive States—Obama +4.7%

Blowout States—Obama +27.1% (without "home states" of IL and AR, +34.7)

Legend

More Competitive States: NH, AL, AZ, CA, CT, DE, MO, NJ, NM, TN

Less Competitive States: SC, AR, GA, IL, MA, NY, OK, UT, LA. MD, VA, WI

Blowout States: SC, AR, GA, IL, VA

By focusing solely on Obama's strength among "Independent" voters, while ignoring Clinton's strengths among "Moderate" voters in competitive and crucial swing states, the media is skewing the coverage to make Obama look far more electable relative to Clinton than he actually is. Obama's lead in states, delegates, and the popular vote rest primarily among "Independent" voters, those states that are considered "safe" for one party or the other in the general election, and the post Super-Tuesday states where a strategic failure of the Clinton campaign resulted in non-competitive races. Clinton's strengths are among "Moderate" voters in swing states and competitive states.

Factors That Should Be Considered by Super-Delegates

The general election is far more like Super Tuesday than the long primary campaign—it's a single day event, where every state is winner take all, and candidates devote their resources to ensuring victory in competitive (not just swing) states, while paying little attention to non-competitive states. On Super Tuesday, the Clinton campaign showed that it knew what it takes to win a general election by outperforming Obama in competitive states by appealing to the moderate voters who make up the nearly 40% of voters in a general election. So far, while the Obama campaign has demonstrated a mastery of primary campaign strategy, it has yet to show that it knows what to do to win in November.

As with the rest of his campaign, the basic "electability" argument for Obama rests with two words: "trust me." We are asked to "trust" that Obama understands how the Presidency operates. We are asked to "trust" that Obama will perform adequately in the face of a political crisis--or an international crisis. We are asked to "trust" that Obama can do what he promises, and create the necessary popular coalitions he says he will build in order to overcome special interests, and achieve meaningful change.

And we are asked to "trust" that Obama will emerge victorious over the "maverick", "appeals to Independents" GOP nominee, John McCain, and do so after a months-long, relentless onslaught by the right-wing smear machine.

At this point, it does not appear that either Hillary Clinton or Barack Obama will gain enough pledged delegates to lock in a first ballot nomination, and the super-delegates will determine who will be the nominee. The Obama campaign insistence that the "most pledged delegates and/or most voters and/or most states" entitles him to the nomination reduces a complex decision involving who would make the best candidate and the best President to one that could be made by a simpleton. But the issues and problems that the next President will face will be difficult, complex, and multifaceted in much the same way that the question faced by the super delegates--who to choose as the Democratic candidate--should be. And rather than insisting that the super-delegates refrain from using their judgment based on years of experience, and saying "Trust me, I know what I'm doing", Obama should be insisting that the super delegates consider all the relevant factors before making their decisions.

The purpose of this analysis is not to argue that Hillary Clinton would make the best general election candidate, rather its purpose is to demonstrate that the assumptions underlying the arguments who say that Barack Obama is a better choice for the general election are dubious at best, and that there are numerous legitimate reasons to view Clinton as the better choice.

Neither primary results, nor current polling, should be major factors in the decision that the super-delegates are likely to face at the Democratic Convention that is more than six months away. We are just beginning to see the effort by well-funded right-wing smear groups to define Barack Obama in highly negative terms—and in 2004 we saw how easy for these groups to redefine John Kerry. While its entirely possible that Obama will be able to transcend the coming onslaught of attacks on his character and define himself on his own terms, it's also entirely possible that by September he will be a severely damaged candidate who would face an steep uphill battle to win in November.

One thing is certain—calls for Hillary Clinton to withdraw are dangerously premature. Not only does Clinton remain a highly viable candidate, continuing the campaign will present Obama with the opportunity to introduce himself on his own terms to voters in a number of states that will be important in November—not just Pennsylvania, but North Carolina, Indiana, West Virginia, Kentucky, Oregon, and South Dakota. Keeping the contest alive also keeps the media focus on the Democratic candidates and their issues while paying little attention to John McCain—and as was seen with both John Edward and Rudy Giuliani, when the media doesn't focus on a candidate, that candidate declines in the polls.

Appendix—Unpolled Primary States and Caucus States

This analysis pretty much ignores the results from two states (DC and WA) that held primary elections because there was no exit polling data from those states, and thus no way to determine how "Independent" and "Moderate" voters voted in those states. However, the data tables that accompany this article do include totals, based on using the averages for "Independents" and "Moderates" from polled primaries. The differences turn out to be insignificant (doubtless because averages are being used).

Nor were caucus states used in this analysis—for very good reasons. Except for Iowa and Nevada, there is no exit polling data from the caucus states. There are huge variances in how "totals" are reported by states, with some states reporting "raw" participation numbers, and others reporting on the number of delegates election to state/county/district conventions—and this also creates problems. (For instance, twice as many people were estimated to have participated in caucuses in Iowa than in Nevada. But the total delegates "reported" as elected in Nevada is over 10,000, the delegates "reported" from Iowa are only about 2,500 hundred.)

Finally, as has just been amply demonstrated in Washington State, primary results do not reflect overall voter sentiment. (Washington's Democratic primary was a "beauty contest" and no delegates were at stake.) Obama's margin over Clinton in delegates in the Washington caucus was an astonishing 37%. His margin over Clinton on results reported the night of the "beauty contest" (which consisted primarily of people who voted in the polls that day) was only 3.1%. But Washington also has "mail in" voting, and the bulk of these votes had not been included in the totals reported on election night. As of 2/24/08, Obama had a 13 point lead in mail-in votes, resulting in the overall margin over Clinton to rise to 5.1%.

Even more striking are the Republican results in Washington, where delegates were at stake in both the caucuses and primaries. In the caucuses, John McCain got only 25% of the delegates, and Ron Paul got 22%. As of 2/25/08 (i.e. including mail in votes) McCain has 49.44% of the popular vote, and Ron Paul has only 7.59%

Nevertheless, the accompanying data tables do include totals based on entrance polling results from Iowa and Nevada, using estimates of total participants from local papers, and dividing the "raw" vote between the candidates based on percentages of delegates reported as elected. As with the inclusion of the unpolled primary states, the impact on the results as reported in the main body of this piece is negligible at best.



End notes

1 Rasmussen’s list of "safe" states includes some states that will probably be contested (e.g. CA, TN) by both parties for strategic reasons, and thus are different from "battleground" states. The states listed as safe (and their electoral college votes) that were part of the primary data set, but excluded from the "swing state" data set areCalifornia (55), Connecticut (7), Illinois (21), Maryland (10), Massachusetts (12), New York (31), Alabama (9), Arizona (10), Georgia (15), Louisiana (9), Oklahoma (7), South Carolina (8), Tennessee (11), and Utah.

2 "Without Arkansas" numbers are included for comparison purposes, because the apparent lack of any serious effort by Obama in Arkansas due to Clinton’s "home state" advantage skews the Super Tuesday data in Clinton’s favor. In Arkansas Clinton’s popular vote margin was 44.1%, and her margin among "Moderates" was 46%--the highest margins by far in any polled primary state. Obama’s abysmal performance in Arkansas reinforces the point that when a campaign makes little effort in a state, the results do not reflect what would happen in a state where both campaigns had made a serious effort.

 

Table P—Popular Vote Totals

Polled Primaries

P1

P2

P3

P4

P5

Date

state

total votes

Total

Clinton

Total

Obama

Total Clinton - Obama

Vote

Margin %

1/8/08

NH

287322

112251

104772

7479

2.6%

1/26/08

SC

532227

141128

295091

-153963

-28.9%

2/5/08

AL

543074

226454

302684

-76230

-14.0%

2/5/08

AR

309506

217313

80774

136539

44.1%

2/5/08

AZ

446098

228158

191681

36477

8.2%

2/5/08

CA

4434533

2306361

1890026

416335

9.4%

2/5/08

CT

353515

164831

179349

-14518

-4.1%

2/5/08

DE

96341

40751

51124

-10373

-10.8%

2/5/08

GA

1054831

328129

700366

-372237

-35.3%

2/5/08

IL

2016316

662845

1301954

-639109

-31.7%

2/5/08

MA

1254537

704591

511887

192704

15.4%

2/5/08

MO

823280

395287

405284

-9997

-1.2%

2/5/08

NJ

1119768

602576

492186

110390

9.9%

2/5/08

NM

149098

73105

71396

1709

1.1%

2/5/08

NY

1748833

1003623

697914

305709

17.5%

2/5/08

OK

417096

228425

130087

98338

23.6%

2/5/08

TN

618723

332599

250730

81869

13.2%

2/5/08

UT

124307

48719

70373

-21654

-17.4%

2/9/08

LA

384348

136959

220588

-83629

-21.8%

2/12/08

MD

777675

285440

464474

-179034

-23.0%

2/12/08

VA

979712

347252

623141

-275889

-28.2%

2/19/08

WI

1110702

452590

645554

-192964

-17.4%

Contested Primaries

19581842

9039387

9681435

-642048

-3.3%

1/15/08

MI

593837

328151

237762

90389

15.2%

1/29/08

FL

1725264

857208

569041

288167

16.7%

All Polled Primary Total

21900943

10224746

10488238

-263492

-1.2%

 

 

 

 

 

 

 

Swing States

7194830

3426484

3281034

145450

2.0%

Super Tues Swing

2497993

1329032

1100764

228268

9.1%

ST Swing - AR

2188487

1111719

1019990

91729

4.2%

Swing Thru ST

4973426

2521304

1989926

531378

10.7%

Post ST Swing

2090414

799842

1268695

-468853

-22.4%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Super Tuesday

15509856

7563767

7327815

235952

1.5%

Super Tues+NH+SC

16329405

7817146

7727678

89468

0.5%

All Thru Super Tues

18648506

9002505

8534481

468024

2.5%

Pre Super Tues

3138650

1438738

1206666

232072

7.4%

 

 

 

 

 

 

 

Post Super Tues

3252437

1222241

1953757

-731516

-22.5%

Week After ST

2141735

769651

1308203

-538552

-25.1%

Post ST +DC

3366183

1249567

2039291

-789724

-23.5%

 

 

 

 

 

 

 

More Competitive

8871752

4482373

3939232

543141

6.1%

Less Competitive

13029191

5742373

6549006

-806633

-6.2%

Blowouts

 

4892592

1696667

3001326

-1304659

-26.7%

Safe states

14706113

6798262

7207204

-408942

-2.8%

Blowouts (no home state)

2566770

816509

1618598

-802089

-31.2%

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Unpolled Primaries2

 

 

 

 

 

 

2/12/08

DC

113746

27326

85534

-58208

-51.2%

2/19/08

WA

518753

243306

259323

-16017

-3.1%

totals

 

632499

270632

344857

-74225

-11.7%

all primaries

totals

22533442

10495378

10833095

-337717

-1.5%

 

 

 

 

 

 

 

Caucus States

 

 

 

 

 

1/3/08

IA

239000

71318

83650

-12332

-5.2%

1/19/08

NV

116000

55355

47409

7946

6.9%

total caucuses

355000

126673

131059

-4386

-1.2%

all polled

 

22255943

10351419

10619297

-267878

-1.2%

primaries and polled caucuses

22888442

10622051

10964154

-342103

-1.5%

Column Definitions—Table P

Total Votes (P1):Based on data collected at CNN and The New York Times elections websites as of 2/20/08, depending upon which had the most complete results. The Times website was used for adding totals for candidates not listed by CNN.

Total Clinton (P2): Total popular vote for Clinton (from CNN or NYT website)

Total Obama (P3): Total popular vote for Obama (from CNN or NYT website)

Total Clinton—Obama (P4): Vote difference between Clinton and Obama (P2 minus P3). A positive number indicates that Clinton got more popular votes, a negative number indicates that Obama got more popular votes.

Vote Margin % (P5): The vote difference between Clinton and Obama expressed as a percentage of the popular vote totals (P4 divided by P1).

Table I—Independent Voter

Polled Primaries

P1

I1

I2

I3

I4

I5

I6

I7

I8

Date

State

Total Votes

% Inde- pendent

% Clinton Inde- pendent

% Obama Inde- pendent

Inde- pendent Margin

Total Inde- pendent votes

Clinton Inde- pendent

Obama Inde- pendent.

Indepen. Clinton – Obama

1/8/08

NH

287322

44.0%

31.0%

41.0%

-10.0%

126422

39191

51833

-12642

1/26/08

SC

532227

23.0%

26.0%

42.0%

-16.0%

122412

31827

51413

-19586

2/5/08

AL

543074

13.0%

48.0%

48.0%

0.0%

70600

33888

33888

0

2/5/08

AR

309506

18.0%

56.0%

32.0%

24.0%

55711

31198

17828

13371

2/5/08

AZ

446098

20.0%

37.0%

47.0%

-10.0%

89220

33011

41933

-8922

2/5/08

CA

4434533

18.0%

34.0%

58.0%

-24.0%

798216

271393

462965

-191572

2/5/08

CT

353515

18.0%

32.0%

62.0%

-30.0%

63633

20362

39452

-19090

2/5/08

DE

96341

15.0%

44.0%

50.0%

-6.0%

14451

6359

7226

-867

2/5/08

GA

1054831

19.0%

33.0%

63.0%

-30.0%

200418

66138

126263

-60125

2/5/08

IL

2016316

16.0%

22.0%

72.0%

-50.0%

322611

70974

232280

-161305

2/5/08

MA

1254537

33.0%

54.0%

42.0%

12.0%

413997

223558

173879

49680

2/5/08

MO

823280

22.0%

30.0%

67.0%

-37.0%

181122

54336

121351

-67015

2/5/08

NJ

1119768

19.0%

43.0%

49.0%

-6.0%

212756

91485

104250

-12765

2/5/08

NM

149098

11.0%

29.0%

65.0%

-36.0%

16401

4756

10661

-5904

2/5/08

NY

1748833

12.0%

40.0%

55.0%

-15.0%

209860

83944

115423

-31479

2/5/08

OK

417096

15.0%

41.0%

38.0%

3.0%

62564

25651

23774

1877

2/5/08

TN

618723

20.0%

43.0%

47.0%

-4.0%

123745

53210

58160

-4950

2/5/08

UT

124307

32.0%

26.0%

68.0%

-42.0%

39778

10342

27049

-16707

2/9/08

LA

384348

12.0%

36.0%

53.0%

-17.0%

46122

16604

24445

-7841

2/12/08

MD

777675

13.0%

27.0%

62.0%

-35.0%

101098

27296

62681

-35384

2/12/08

VA

979712

22.0%

30.0%

69.0%

-39.0%

215537

64661

148720

-84059

2/19/08

WI

1110702

28.0%

33.0%

64.0%

-31.0%

310997

102629

199038

-96409

Contested Primaries

19581842

19.4%

35.9%

56.2%

-20.3%

3797668

1362816

2134512

-771696

1/15/08

MI

593837

18.0%

37.0%

51.0%

-14.0%

106891

39550

54514

-14965

1/29/08

FL

1725264

17.0%

40.0%

30.0%

10.0%

293295

117318

87988

29329

All Polled Primary

21900943

19.2%

36.2%

54.2%

-18.0%

4197853

1519684

2277014

-757331

 

 

 

 

 

 

 

 

 

 

 

Swing States

7194830

21.3%

36.0%

52.4%

-16.4%

1533581

551483

803409

-251927

Super Tues Swing

2497993

19.2%

39.2%

54.4%

-15.2%

480441

188134

261316

-73181

ST Swing - AR

2188487

19.4%

36.9%

57.3%

-20.4%

424729

156936

243488

-86552

Swing Thru ST

4973426

18.3%

38.0%

44.5%

-6.5%

911588

346225

405334

-59109

Post ST Swing

2090414

25.2%

31.8%

66.0%

-34.3%

526533

167290

347758

-180468

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Super Tuesday

15509856

18.5%

37.6%

55.5%

-17.9%

2875081

1080608

1596382

-515774

Super Tues+NH+SC

16329405

19.1%

36.9%

54.4%

-17.5%

3123915

1151626

1699628

-548002

All Thru Super Tues

18648506

18.9%

37.1%

52.3%

-15.1%

3524101

1308493

1842131

-533638

Pre Super Tues

3138650

20.7%

35.1%

37.9%

-2.8%

649019

227885

245749

-17863

 

 

 

 

 

 

 

 

 

 

 

Post Super Tues

3252437

20.7%

31.3%

64.5%

-33.2%

673753

211190

434883

-223693

Week After ST

2141735

16.9%

29.9%

65.0%

-35.1%

362756

108561

235845

-127284

 

 

 

 

 

 

 

 

 

 

 

More Competitive

8871752

19.1%

35.8%

54.9%

-19.1%

1696564

607992

931719

-323727

Less Competitive

13029191

19.2%

36.4%

53.8%

-17.3%

2501290

911691

1345295

-433604

Blowouts

 

4892592

18.7%

28.9%

62.9%

-34.0%

916688

264799

576504

-311705

Safe states

14706113

18.1%

36.3%

55.3%

-19.0%

2664272

968201

1473605

-505404

Blowouts (no home state)

2566770

21.0%

30.2%

60.6%

-30.4%

538367

162626

326397

-163771

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Unpolled Primaries

 

 

 

 

 

 

 

 

2/12/08

DC

113746

19.4%

36.0%

56.1%

-20.1%

22044

7938

12370

-4432

2/19/08

WA

518753

19.4%

36.0%

56.1%

-20.1%

100534

36200

56415

-20215

totals

 

632499

19.4%

36.0%

56.1%

-20.1%

122577

44138

68785

-24647

all primaries

totals

22533442

19.2%

36.2%

54.3%

-18.1%

4320431

1563821

2345799

-781978

 

 

 

 

 

 

 

 

 

 

 

Caucus States

 

 

 

 

 

 

 

 

 

1/3/08

IA

239000

20.0%

17.0%

41.0%

-24.0%

47800

8126

19598

-11472

1/19/08

NV

116000

15.0%

33.0%

47.0%

-14.0%

17400

5742

8178

-2436

total caucuses

355000

18.4%

21.3%

42.6%

-21.3%

65200

13868

27776

-13908

all polled

 

22255943

19.2%

36.0%

54.1%

-18.1%

4263053

1533552

2304790

-771239

primaries and polled caucuses

22888442

19.2%

36.0%

54.1%

-18.1%

4385631

1577689

2373575

-795886

 

Column Definitions—Table I

Total Votes (P1): Based on data collected at CNN and The New York Times elections websites as of 2/20/08, depending upon which had the most complete results. The Times website was used for adding totals for candidates not listed by CNN.

% Independent (I1): The percentage of voters who are identified as "Independent", derived from CNN exit polling data.

% Clinton Independent (I2): The percentage of "Independent" voters who voted for Clinton, derived from CNN exit polling data.